SALES GAP CALCULATOR

INSTRUCTIONS

This tool is designed to help you understand the level of marketing investment required to meet your growth objectives.

Complete the sections and you’ll get a breakdown of the number of leads required to meet your sales objectives and what it could cost to develop them digitally through your website.

Bathcom Sales Gap Calculator

Sales Gap

Current Monthly Sales

£0

£0£750000

Target Monthly Sales

£100000

£0£750,000

The total value ex VAT you would like to see each month.

Monthly Sales Gap

Average Order Details

Average Order Value EX VAT

Quote To Sale Conversion Rate

The percentage of your quotations that progress to a sale

Gross Profit Margin

Your Results

Lead To Quote Conversion Rate %

The percentage of leads that turn into a design appointment you can quote from.

Additional Required Leads

The additional number of leads you need to generate the requisite sales volume to hit your growth objective

Average Cost Per Lead

The average blended cost per lead Lead Wolf clients can expect to pay from all sources.

Marketing Spend Per Month

Additional Annual Sales

Additional Annual Gross Profit

Annual Marketing Spend

Return On Investment

ROI

If you are human, leave this field blank.

This tool is designed to help you understand the level of marketing investment required to meet your growth objectives.

Complete the sections and you’ll get a breakdown of the number of leads required to meet your sales objectives and what it could cost to develop them digitally through your website.