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Adapting to Change: Understanding the Decline in Search Volumes in the KBB Industry

The KBB industry has long been a cornerstone of the home improvement market, driven by homeowners’ aspirations to enhance their living spaces. However, recent data from Google indicates that search volumes for popular KBB-related keywords have experienced a significant downturn. In this blog post, we will delve into the YoY search volume declines for prominent…

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Navigating Rising Costs per Click in Google Ads: Insights from the KBB Industry

In recent years, the Kitchen, Bedroom, and Bathroom (KBB) industry has experienced a significant surge in the cost-per-clicks (CPCs) on Google Ads. This increase in advertising expenses has been a concern for businesses in the sector, impacting their marketing budgets and overall profitability. In this blog post, we will delve into the various factors causing…

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Why Is Google My Business Important for KBB Retailers?

In today’s digital age, having a strong online presence is crucial for businesses of all sizes and industries. For KBB retailers, creating a Google My Business profile can help improve their online visibility and attract more local customers. In this blog post, we’ll discuss why Google My Business is important, how it can help kitchen,…

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Mastering Google My Business Reviews: Best Practices and Tips to Boost Your Online Reputation

Google My Business (GMB) reviews are an essential aspect of any online marketing strategy for businesses. They provide valuable feedback from customers, improve your business’s visibility in local search results, and help build trust with potential customers. In this blog post, we’ll discuss why GMB reviews are important, best practices for responding to them, and…